The Rhetoric of Allusion (Excerpt from the Book)
The book has been excerpted on the news website Atlantico (02-14-2015): "Comment le discours populiste rassembleur de Marine Le Pen a dilué la xénophobie explicite du Front national"
The book has been excerpted on the news website Atlantico (02-14-2015): "Comment le discours populiste rassembleur de Marine Le Pen a dilué la xénophobie explicite du Front national"
Frédéric Joignot interviews Cécile Alduy in Le Monde on January 31, 2015.
She deciphers the history, official meaning and underlying undertones of five words emblematic of Marine Le Pen new rhetorical strategy: immigration, "laïcité" (secularism), "liberté, égalité", the people, and the State.
This picture shows the spatial lay out of Marine Le Pen's discursive universe. Using factorial analysis in Hyperbase, one can create a "map" of all the most used words and how they correlate to one another: the closer they are spatially, the stronger their correlation, or how often they appear together.